Barceló Málaga’s innovative “lobby art” has been honoured with a new award. Veredictas, organisers of the 18th edition of the Premios Letra – annual awards that recognise excellence in visual and graphic communication within decorative surroundings – presented the hotel with a best sign-writing silver award for its B-Lounge lobby design project. The project was created and developed by Narita Estudio as part of the hotel’s commitment to providing a cutting-edge cultural and leisure experience for guests through innovative design. The studio designed illustrations and texts in vinyl to give the hotel its “own universe, where urban culture and travelling romanticism come together to regale visitors with different tales”. Located in the María Zambrano railway station in Málaga’s city centre, the hotel welcomes clients with its state-of-the-art sign-writing, “transforming the B-Lounge into a special corner of the hotel that re-creates the imprint and history of the eternal traveller”.
Barceló Málaga’s status as “a perfect example of an urban hotel” is highlighted by its existing close relationship with the world of art and culture, present in the hotel’s cutting-edge design that features classic touches of surreal art. The B-Lounge lobby area was designed by interior decorator Jordi Torres, who turned the traditional hotel image upside down with a bold concept full of natural, sparkling and vibrantly coloured surfaces including the hotel’s most daring feature: its EDHA (Estructura Deslizante para Humanos Atrevidos – Sliding Structure for Adventurous People), a spectacular six-metre toboggan linking the first floor with the lobby. Meanwhile, Barceló Málaga’s B-Heaven became one of the city’s ”it rooftops” this summer. The new terrace was officially inaugurated in May and soon established itself as a popular venue for both locals and visitors keen to discover the “trendiest”
hotspots in Málaga. Earlier this year named by Hoteles.com as one of the world’s “most-Instagrammed” hotels, Barceló Málaga revamped its terrace area to take advantage of the city’s sunny climate, cool surroundings and stunning views of the Málaga skyline – for both holidaymakers and “bleisure” travellers. It includes a modern pool – heated during the winter months – and a spacious area with lounge-style tables and chairs, where clients can relax during the day and enjoy a candlelit dinner during the evening. The menu is a fusion of latest culinary trends and typical Andalucian tastes and flavours, including two signature hamburgers: the Andalucian with brioche, beef and payoyo cheese; and the Sriracha, which combines seasoned beef and a lightly spicy yoghurt sauce with a Málaga muffin (mollete). These are accompanied by a varied menu of smoothies, cocktails and wines.
Barceló Hotels & Resorts
Centro Comercial Vialia
Calle Héroe de Sostoa, 2, Málaga
Tel. (+34) 952 047 494 /www.barcelo.com