Fairs & Exhibitions
The international home, design, décor and art exhibition road show continued in March and April with the Salone Internazionale del Mobile in Milan. Upcoming shows include Clerkenwell Design Week in the UK (20-22 May) and Casa Décor in Madrid (22 May-22 June).
Photos by Saverio Lombardi Vallauri, Alessandro Russotti, Carola Merello and Andrea Mariani
Trend-Setting Excellence in Milan
Doubling as “something of a rehearsal for Expo 2015”, the latest edition of the Salone Internazionale del Mobile offered buyers, designers and journalists a trendsetting array of “Made in Italy” furniture and home accessories.
“Our goal was to make this the best Salone del Mobile in the world,” said Salone president Claudio Luti, “and the results have far exceeded our expectations.” The 53rd edition of the Salone del Mobile notched up a total of 357,212 visitors, 311,781 of them sectoral operators – up 13 per cent on the 2013 edition.”
According to Luti, significant recognition of the industry’s importance came from prime minister Matteo Renzi, when he visited the fair and acknowledged that the furniture sector was a strategic strand in Italy’s real economy, “a sign there was still life in Italy, a country that was overcoming the credit crisis thanks to its extraordinary manufacturing ethos and the excellent supply chain underpinning products and design research.
Roberto Snaidero, president of FederlegnoArredo, also noted that the 2014 Salone had confirmed the crucial role of exports for the sector. “Almost half our manufacturing sales over the last year have been to other countries, as the strong presence of foreign visitors shows only too clearly.”
Visitors travelled to Milan from over 160 countries, with the 2014 edition marking a “powerful synergy with the city of Milan, highlighted by the “Welcome Project”, launched this year in collaboration with the municipality and its department of fashion and design. More than 100 students from Milan’s design schools were deployed to greet visitors at information points set up at focal points throughout the city.
Apart from the usual business dealings, a “Where Architects Live” exhibition also had a key role at the 2014 Salone, “an opportunity to engage with and reflect on the modes and experiences and the art of inhabiting as evidenced by eight exceptional architects: Shigeru Ban, Mario Bellini, David Chipperfield, Massimiliano and Doriana Fuksas, Zaha Hadid, Marcio Kogan, Daniel Libeskind and Studio Mumbai/Bijoy Jain.
The Salone’s multiple sub-brands included the Eurocucina kitchen fair, Euroluce lighting fair, Salone Worldwide and Salone Satellite.
Bentley Motors introduced its complete Home Collection for the first time at Salon del Mobile 2014, designed and manufactured in collaboration with Luxury Living Group and “expressing a synthesis between tradition and innovation”.
(Fendi Villa Livia)
Part of the Fendi Casa Ambiente Cucina collection exhibited in Milan, the Villa Livia kitchen is arranged with single block pieces as islands or containing furniture. The kitchen area is set against an open backdrop or set off with glass screens, featuring Ebony Macassar finishing together with stone surfaces, while the glossy dark chocolate varnished finish can be customised with crocodile print leather. Produced and distributed by Club House Italia.
Produced with exclusive materials, the Bassotti coffee table and cabinet family by Marcel Wanders – presented in Milan – includes a wide range of precious small, big, tall, wide, round, and rectangular tables and differently shaped wooden sideboards, all available in numerous colours. The tabletops come in a selection of marble.
Home Decor and Design Events – Home & Lifestyle Magazine